Our Story

We are driven by passion. 

We invite you to walk in our shoes, explore the unknown; appreciate the moment, and share an insider perspective on the art of tea.

The journey of our family connection with tea started from a rural village in China in the 1980s. Over the years, we have formed partnerships with the local tea masters, those who share our passion for tea and whom we believe are the top producers in their respective fields. Today from our base in London we bring you a select range of teas from our partner’s farms.


We spend time with each of our producers, drinking tea together with the people who make our teas. We talk about not just the next seasonal crop, we talk about what new cultivars are coming and new possibilities. We talk about what is the missing element in this season's crop, and how we can improve next time. Our collaborative style of partnership has yielded fruitful and innovative approaches to tea, including new patents in Japan and China. By being among the tea masters in the field, we stand at the forefront of tea innovation. Not only shaping the next crop of tea, but working to shape the future of tea.


Mungyuen Li, Founder of Jade Tea


Mungyuen is the second generation of his family drawn to the mysterious power of tea. Prior to starting Jade Tea, he was a management consultant at BCG.

Growing up in China, Japan and the UK, he had exposure to a variety of teas made in the region from a young age. However, it was only after meeting tea producers on a chance trip with his father, he realised there are many untold stories and craftsmanship that went into creating what he previously regarded as a commodity beverage.

Jade Tea is dedicated to share the beautiful creations of top tea producers and their untold stories from around the world. Mungyuen holds China National Tea Taster and Japanese Tea Instructor certifications. 





Our Name, Jade Tea®

The raw uncut jade gem-stone is found in the nature and shaped by skilful artisans. Each piece of jade is perfectly unique, just like each leaf of our handcrafted tea.

The name Jade Tea is a tribute to nature and to the skilled workers and artisans who shape the teas which we treasure and share.


Left Continue shopping
Your Order

You have no items in your cart